Before you start investing in technology and courses that don’t suit your needs, get clear on who YOU are and what YOU are best suited to do, THEN find the solution that gets you where you want to go in the fastest way possible. Promise, you’ll save thousands, if not tens of thousands, of buckeroos doing things in the RIGHT order.
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Soooooooooooo many of us start out asking the wrong questions (like which tool or blueprint or goo’ruu) when the RIGHT place to start is with what you love to do and are good at doing. There is no one-size-fits all in the wild and wooly world of business or the Internet!
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Ah, and here is question #10 of 10: What will you invest in your business to create the lifestyle and transformation you want to create? Yes, there are time investments and dollar investments and the giving-up-of-other things investments. Make sure you’re clear on what you’re willing to invest, first, and things will be MUCH easier down the road.
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One of the top 10 questions to ask BEFORE you pick business models, legal advisors, blueprints or technology is “What are YOUR goals?” See what happens so often is that we listen to the goals OTHERS have for us instead of picking our own goal. And believe me, getting clear on your goals (and the other 9 questions) saves you time, money, headaches and frustration. Now wouldn’t you like that?
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One of the top 10 questions to ask BEFORE you pick business models, legal advisors, blueprints or technology is “What will you share?” How much of you? What part of your background? How deep will you go? How much of you will you reveal in your emails, newsletters, blog posts and other “get out there” materials? The short answer: exactly what you want to share, no “shoulds” allowed!
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Each of us has a secret sauce, something we know and that is so easy for us we don’t even think about it as something “special” or “secret” when we do it. When you discover your secret sauce, you find the way to connect with others who have no clue how to do “that” and are are starving to death because they don’t have what you’re serving.
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There are 10 essential questions to ask before you start buying, renting or using “whatever” tools you’ve found or have been told to use. And this is #6…What’s your story?Most people don’t give a crap about your credentials or your “what”…they care about what has happened to you, why you do what you do and how you got from “there” to “here.” Your story!
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There are 10 essential questions to ask before you start buying, renting or using “whatever” tools you’ve found or have been told to use. And this is #5…what do you VALUE? Why is that important? Because being in business is a partnership, between you and your client, between you and YOU and between you and those you work with. If you don’t have the same values, you’re going to flounder and be miserable. Not a good thing, right?
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It’s ever so easy, when you believe deeply in what you do, to think “everyone” is your who. And technically, you’re right. And it doesn’t mean that everyone is your ideal client. The one willing to pay you and listen to you. So get clear on your who, your ideal client, your perfect guest, before you waste a ton of time and money creating products and services. Promise, you’ll save a ton of time, money and headaches!
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Your big why is an essential part of you getting kick-a$$ clear on what you’re going to do in and for your business. It is the underlying driver. It is what gets you out of bed when you don’t want to get out of bed. It is what propels you forward, to try. Again. And Again. Get clear on this before you start creating a business plan or picking ANY tools, technologies, programs or services. Yes, it’s THAT important!
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